Elevando o Jogo

Transformando Experiência em Sucesso Esportivo

Redefinindo Padrões, Forjando Legados: A Experiência Única da
H3 Sports & Capital no Mundo do Esporte.

About H3

The trajectory of H3 Sports & Capital began over three decades ago, when its founder, Hélio Viana de Freitas, and his partner Edson Arantes do Nascimento, created one of the first sports marketing companies in Brazil. Together, they played important roles in the major transformations experienced by global football. From the pioneering creation of SADs in Spain in 1990 to the foundation of the Premier League in England, in response to the Taylor Report guidelines. Their active participation expanded to the United States with the 1994 World Cup and the creation of Major League Soccer (MLS), leaving an indelible mark on the history of the sport. In Brazil, their influence was significant in the creation of the Ministry of Sports, the conception of the Pelé Law, and the Football Pact in 2000, restructuring the national scene with 20 clubs per series and the implementation of the round-robin points system, as well as the end of the pass law.

Today, H3 Sports & Capital continues to be at the forefront, promoting change, creating paradigms, and generating wealth in the football industry.

Our relentless dedication to innovation and excellence is reflected in every endeavor, consolidating our position as agents of transformation in the global sports landscape. Come make history with us.

Join H3 Sports & Capital.

Our Mission and Vision

Visionary Mission, Extraordinary Future: Shaping Careers, Driving Legacies at H3 Sports & Capital.

Our Mission

Our Mission

To enhance excellence in sports management through innovative solutions, creating a solid value chain for athletes, clubs, and the entire sports ecosystem. Our mission is to raise the standard of sports administration, providing tangible and lasting benefits for all involved.

Our Vision

Our Vision

We aim to be the most successful global operator in the sports representation segment for athletes and clubs by 2025. We seek not only to lead but also to inspire a new era of exemplary operations, establishing a benchmark standard for the sports industry worldwide.

Values

Our commitment to excellence is backed by fundamental values.

At H3 Sports & Capital, these values are not just principles; they are the essence that drives our mission and guides our vision, sustaining the commitment to achieve excellence in the global sports landscape.

Professionalism

We operate with high standards of competence and integrity, ensuring a professional approach in all interactions.

Commitment

We demonstrate unwavering dedication to the interests of our clients and partners, ensuring superior and lasting results.

Competence

We constantly seek to improve our skills, knowledge, and practices, promoting a culture of continuous learning and excellence.

Transparency

We maintain open and honest communication in all aspects of our operations, building trust and strong relationships.

Ethics

We base all our actions on solid ethical principles, ensuring that every decision and initiative is aligned with the highest moral standards.

We are global and we are growing

Expanding boundaries, forging legacies: Our global presence reflects our constant growth.

Brazil

Brazil

United States

United States

Mexico

Mexico

Germany

Germany

England

England

Italy

Italy

Spain

Spain

Portugal

Portugal

Saudi Arabia

Saudi Arabia

United Arab Emirates

United Arab Emirates

Japan

Japan

China

China

SAFs

Países

Atletas

Forging Legacies Around the World

30

Países presentes

1.7B

Investimentos

Clubes / SAFs

Services for clubs, including SAFs, marketing strategies, rights negotiations, and asset management.

Athletes

Contract negotiation, transfers, financial consulting, legal advice, and image management with over 20 years of experience

Inside and outside the fields.

Arenas

Design, implementation, and management of sports arenas, with solid partnerships and expertise in significant investments.

Consultancy

Specialized consultancy in national and international sports legislation to guide your sports journey with safety and success.

Reach the Pinnacle of Sporting Success with H3 Sports & Capital!

Enhance your career or club: discover how our unparalleled expertise and winning strategies can turn your dreams into reality.

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